Who even knew Twitter makes suggestions? Where have I been? So the cats out of the bag and we'll see where this goes. It seems like high school all over again: student council president, homecoming queen and whomever is most popular. Gotta love Twitter, just for the drama of who is where and where is you.
I first noticed this when I was on Ana Marie Cox's page
on Twitter. All of a sudden she went from 3 or 4 thousand to over
60,000 in less than a week. She had no idea why. A thread opened, there
were theories that it was a spam attack, but then Williams jumped in
and said it was because she was on the Suggested Users page. The LA Times ran a story
on it, and then pretty much everyone knew. Scoble and Leo were openly
angry, understandably so. These guys worked really hard to be at the
top, I watched them do it, and now they're not even close to the top.
(BTW, Cox is no longer in the Suggested Users list.)
I don't have a quarrel with the people who got the
boost, I think it's pretty clear none of them asked for it. I do think
the company should have done this much more carefully. Now there's no
way to put the toothpaste back in the tube. And the people who got the
push have a problem if they are members of the press, because this gift
they got from Twitter is worth money. It might be worth a lot of money.
If one of them posts a pointer on a Twitter account it's going to get a
lot of flow. And what if a reporter were critical of Twitter in a piece
she wrote, would Twitter revoke her status? 
TechCrunch uses their Twitter page
to point to articles on their site, and every page has ads on it. So
the gift from Twitter is worth dollars to them. It's hard to imagine
them pulling punches when it comes to reviewing the company. But are
they likely to be more kindly disposed to the company? It's hard to
imagine when they're delivering so much free flow that doesn't earn
them a warm space in your heart. 
And what about Scoble, Leo, Guy and Jason? Did they
say something to offend Twitter? Possibly. I can name one thing for
each of them that the guys at Twitter probably don't like. But why
should I have to even think about this? Until they tilted the table so
heavily in favor of these people, I didn't. But it always bothered me
that they could. 
Why does the NY Times get the gift but the LA Times doesn't? 
Why is Tim O'Reilly on the list, but not Jay Rosen? 
Why TechCrunch and not GigaOm, PaidContent, SiliconAlley, ReadWriteWeb, Mashable, VentureBeat, etc etc. 
Think
about it this way -- do you know who wrote Apache or PHP? Do any of
them have the power to deliver so much flow to an installation of their
software? Imho, that's exactly the relationship Twitter should have
with its users. Or the phone company and users of phones -- they
shouldn't jump into a conversation and say (for example) "We know
someone really cool you would probably like to talk to. We're
connecting you to them now." 
Bijan says that Twitter is the little guy, but to
me they look big -- huge -- when they have the power to move people up
the ladder so quickly, and introduce doubt about their relationship
with individual users. When being in favor with Ev means so much.
That's screwing the whole thing up. 
Bottom-line: This isn't the way the Internet
works. The guys at Twitter should know this. I think they're living in
a bubble, and creating one at the same time. No one likes someone who
pops the bubble while it's still building. So be it. We need to get
that power out of their hands, or they need to disclaim it. They're
such a small guy, it's really puzzling why they would do something that
alienates so many. Most people won't say it, for the obvious reason
that their business interests prevent them from. Doesn't mean it
shouldn't be said. 
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